From a small town in Thrissur to Mumbai, Dubai, and the world, my love for stories has taken me to places and experiences beyond my dreams. Before I made my way up the ladder in the creative team of Draft FCB Ulka, I learnt a few tricks of the trade from agencies in Mumbai. After, I started my own boutique advertising agency in Dubai, which had creativity and stories at its heart. I strongly think that what you believe, you attract, and we were lucky enough to have had the opportunity to pitch for Berger Paints (Now Asian Paints). We won and created a series of 10 films that won Berger Paints the Best CSR Campaign of The Year and many other credits. And now, a few plot-twists and years later, here I am, back to my roots, in Kerala, with Blue Buddha, my second agency.

Of all the hurdles that could come up in a start-ups journey, the pandemic is definitely unexpected. But, despite the situation I was able to make a film for Prince TMT, and that opened many doors. Looks the universe had other plans for me and the pandemic was not something it considered a problem. It’s not common for a small agency based in a little town in Kerala to create not one but five films for Eicher, in just 5 days, for a national brand, but I and my team did.

The ripple effect of stories continues and more doors keep opening.Who says stores are all about made up stuff and not magic?